Rockerbox automatically integrates with Invoca when detected on your site.

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Tracking Role

Primary Role: Attribution & Campaign Data
  • Tracks call-based conversions
  • Captures call attribution data
  • Links calls to marketing campaigns
  • Does not collect non-call events
  • Used for phone call attribution

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Integration Details

  • Integration Key: Invoca
  • Detected Object: window.Invoca
  • Identity Type: invoca_session_id
  • Auto-Detection: Enabled by default

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Requirements

The integration requires:
  • Invoca Tag installed
  • Campaign configuration
  • Call tracking enabled
  • Proper initialization settings

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Data Collection

The integration collects:
  • Session ID
  • Call data
  • Campaign metrics
  • Conversion events
  • Caller information
  • Attribution data

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Implementation Notes

The integration will:
  1. Detect Invoca automatically
  2. Extract the session ID
  3. Track call events
  4. Monitor conversions
  5. Collect caller data
  6. Handle campaign tracking
  7. Process attribution data