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Overview

LS Direct is a direct mail marketing platform that enables advertisers to reach customers through targeted mail campaigns. Rockerbox integrates with LS Direct to track direct mail touchpoints and spend through address matchback methodology.

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Setup Instructions

  1. Enable the LS Direct integration in your Rockerbox account
    • You may be prompted to contact support if this is a net-new launch
    • Or if your current plan doesn’t include tracking for this channel
  2. Reach out to LS Direct to set up automated reporting that follows these requirements:
    • Files should be sent daily after each drop
    • Log files should include all mail recipients (do not include holdouts)
    • Files should be sent to the designated SFTP endpoint
    • Find endpoint details under Data > Advertising Platforms > LS Direct tile > “Instructions”

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Report Requirements

All files must align with the standard report delivery requirements.

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Required Fields

Reports must contain these columns exactly as shown, including capitalization & spacing:
  • Address
  • Address 2
  • City
  • State
  • Zip
  • CustProsFlag
  • ListType
  • Promo
  • SourceCode
  • Category
  • DateMailed
  • CPP

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Verification

After setup:
  1. Confirm files are being delivered to the SFTP endpoint
  2. Verify data appears in your Rockerbox dashboard
  3. Check that spend amounts match your LS Direct reporting

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Support

If you encounter any issues:
  1. Verify your file format matches requirements
  2. Check that files are being delivered to the correct endpoint
  3. Ensure all required columns are present
  4. Contact support@rockerbox.com for additional assistance