Adjust is a mobile measurement partner that enables cross-device user identification and marketing attribution for Rockerbox tracking.

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Integration Setup

  1. Enable Integration
    • Contact Rockerbox support
    • Set up Adjust integration
    • Configure data sharing
  2. Configure Settings
    • Set up event forwarding
    • Configure user matching
    • Enable attribution data

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Cross-Device Tracking

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1. Device Matching

  • User identification
  • Cross-device tracking
  • Identity resolution
  • Device mapping

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2. Attribution

  • Marketing attribution
  • Campaign tracking
  • Source identification
  • Channel attribution

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Event Collection

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1. Standard Events

  • App installs
  • In-app events
  • Session tracking
  • Conversion events
  • Revenue tracking

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2. Marketing Data

  • Campaign performance
  • Attribution data
  • Marketing analytics
  • ROI measurement

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Data Requirements

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Required Fields

  • User identifiers
  • Device information
  • Event data
  • Attribution data

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Optional Fields

  • Custom parameters
  • Campaign data
  • Revenue information
  • User properties

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Implementation Methods

  1. Mobile Integration
    • Implement Adjust SDK
    • Configure event tracking
    • Set up user identification
    • Enable attribution
  2. Web Integration
    • Set up web tracking
    • Configure cross-device matching
    • Enable user identification
    • Set up conversion tracking

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Best Practices

  1. Implementation
    • Follow SDK guidelines
    • Test event tracking
    • Validate user matching
    • Monitor data flow
  2. Data Quality
    • Regular audits
    • Check matching accuracy
    • Validate attribution
    • Monitor events
  3. Maintenance
    • Update configurations
    • Check integration health
    • Monitor data accuracy
    • Regular QA checks