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Setup Process

  1. Contact support@rockerbox.com to enable the integration. Let the team know the launch date and the tier structure you’d like applied
  2. Append click-through URL parameters to your landing page URLs and apply the impression pixel to all display placements using the instructions below. Parameters use macros and do not need to be manually replaced
  3. Set up automated spend reporting from AdMedia to Rockerbox (see Batch Spend section below). This should be completed before launch
  4. Allow at least one full day of data collection after launch, then let Rockerbox know you have launched so they can QA your URL and impression pixels

Search Ads

URL Tracking Parameters

Example Parameter String:

Display and Contextual Ads

URL Tracking Parameters

Use the same URL parameters as Search Ads above. Example Parameter String:

Impression Pixel Tracking

Impression pixels provide user-level tracking for view-based attribution.
Note: [SOURCE] is a hardcoded value that must be obtained from Rockerbox. It’s your company’s Account ID.

Batch Spend

AdMedia will need to set up automated reporting within their platform to be sent to Rockerbox daily.
  1. Contact support@rockerbox.com to obtain the SFTP endpoint details for AdMedia batch file delivery
  2. Share the endpoint details with AdMedia and request daily automated reporting with the following requirements:
    • Files sent on a daily cadence
    • Each file contains the previous 1 day of spend data
    • Reports must contain the columns exactly as noted below, including capitalization and spacing
Required Columns (must match exactly, including capitalization and spacing):

Verification

After setup:
  1. Verify impression pixels are firing correctly
  2. Validate click tracking parameters are populating
  3. Check spend data appears in Rockerbox dashboard after at least one full day
  4. Contact support@rockerbox.com for QA assistance