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Overview

Comcast is a leading provider of television advertising solutions, offering access to a wide range of networks and programming. Rockerbox integrates with Comcast to track linear TV touchpoints and spend through automated reporting.

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Setup Instructions

  1. Enable the Comcast integration in your Rockerbox account
    • This will create an SFTP endpoint that Comcast will use to send log files
  2. Contact your Rockerbox representative for endpoint details
  3. Work with Comcast to:
    • Set up automated reporting following the requirements below
    • Configure proper file delivery to Rockerbox endpoints
    • Ensure all required fields are included in reports

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Report Requirements

All files must align with the standard report delivery requirements:
  1. Files should be sent on a daily cadence
  2. Each file should contain the previous day’s data
  3. Reports must contain the columns exactly as noted below
  4. Files must be delivered to the designated endpoint
    • Find endpoint details under Data > Advertising Platforms > Comcast tile > “Instructions”

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Required Fields

Reports must contain these columns exactly as shown, including capitalization & spacing:
  • Date
  • Time
  • Network
  • Program
  • Market
  • Creative
  • Length
  • Cost
  • Station

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Verification

After setup:
  1. Confirm files are being delivered to the correct endpoint
  2. Verify data appears in your Rockerbox dashboard
  3. Check that spend amounts match your Comcast reporting

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Support

If you encounter any issues:
  1. Verify your file format matches requirements
  2. Check that files are being delivered to the correct endpoint
  3. Ensure all required columns are present
  4. Contact support@rockerbox.com for additional assistance